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Etymology

promote

/prəˈmoʊt/

verb

Origin

Latin

promovere — to move forward, advance

Overview

Meaning Now

  • To advance or raise someone to a higher position or rank.
  • To further the progress or growth of something, such as a cause, enterprise, or venture.
  • To encourage the acceptance or popularity of a product through advertising or publicity.

Literal older meaning

to move forward

Language path

Latin → Middle English → English

Earliest form

promoten

Earliest period

late 14th century

Journey

The term entered the English language during the late 14th century, initially used in ecclesiastical or administrative contexts regarding the advancement of individuals to higher offices or titles.

Evolution

  1. Latin

    promovere

    “to move forward”

    Combination of 'pro-' (forward) and 'movere' (to move).

  2. Old French

    promouvoir

    “to advance, push forward”

  3. Middle English

    promoten

    “to advance in rank or dignity”

Connections

Word parts

pro-

prefix

forward

mot

root

to move

Related across languages

  • French

    promouvoir

    to promote

  • Spanish

    promover

    to promote

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External references use DefinedTerm semantics.